Feature Engineering Techniques and Examples in Practice

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Feature engineering is a crucial step in the machine learning process, and it's not just about transforming data into a format that's easily digestible by models.

A key aspect of feature engineering is understanding the problem you're trying to solve. For instance, in the case of predicting customer churn, you might need to create features that capture the nuances of customer behavior, such as average order value or time since last purchase.

One effective feature engineering technique is normalization, which can help prevent features with large ranges from dominating the model. This is especially important when dealing with features like income or age, which can have a significant impact on the outcome.

By carefully selecting and transforming relevant features, you can improve the accuracy and reliability of your models.

Additional reading: Android 12 New Features

What Is

Feature engineering is a crucial step in the machine learning process that involves transforming raw data into a format that's more suitable for modeling. This can include creating new features from existing ones, selecting the most relevant features, and scaling or normalizing the data.

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By applying feature engineering techniques, you can improve the accuracy and performance of your models. For example, the article mentions that using the logarithm of a feature can help to reduce the impact of outliers.

Feature engineering can also involve creating new features that are not present in the original data. This can be done by using techniques such as polynomial transformations or interaction terms, as seen in the example of creating a new feature for the square of the distance.

The goal of feature engineering is to create a dataset that's easier to work with and more informative for the model. By doing so, you can improve the interpretability and reliability of your results.

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Types of Feature Engineering

Feature engineering is a crucial step in machine learning that involves transforming raw data into a more suitable format for modeling. Autoencoders are a type of feature extraction technique that can identify key data features by learning from the coding of the original data sets.

For your interest: Data Augmentations

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There are various techniques used for feature extraction, including Principal Component Analysis (PCA), which reduces the dimensionality of large data sets while preserving the maximum amount of information. PCA emphasizes variation and captures important patterns and relationships between variables in the dataset.

In Natural Language Processing (NLP), the Bag of Words (BoW) technique is an effective method for extracting and classifying words by their usage frequency. However, BoW loses nuanced information about order or structure, making it less effective than other techniques like Term Frequency-Inverse Document Frequency (TF-IDF). TF-IDF adjusts for the fact that some words appear more frequently in general, making it a more robust feature extraction technique.

Feature selection, also known as variable selection or attribute selection, is a process of reducing the number of input variables by selecting the most important ones. There are three main techniques used for feature selection: filter-based, wrapper-based, and hybrid.

Types of

Feature engineering is a crucial step in machine learning that involves transforming and selecting features from raw data to improve model performance. Numerical features are a type of feature that can be used directly in machine learning algorithms, such as age, height, and income.

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Categorical features, on the other hand, are discrete values that need to be converted to numerical features before they can be used in machine learning algorithms. This can be done using one-hot, label, and ordinal encoding, as seen in Example 4.

Time-series features are measurements taken over time, such as stock prices and weather data. These features can be used to train machine learning models that can predict future values or identify patterns in the data.

Text features are text strings that can represent words, phrases, or sentences, such as product reviews and social media posts. These features can be used to train machine learning models that can understand the meaning of text or classify text into different categories.

There are several types of features in machine learning, including numerical, categorical, time-series, and text features. Here are some examples of each type:

Autoencoders, Principal Component Analysis (PCA), and Bag of Words (BoW) are some of the common feature extraction techniques used in machine learning. These techniques can help reduce dimensionality, extract significant features, and improve model performance.

Selection

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Selection is a crucial part of feature engineering, where you get to decide which features are most relevant to your model. This process is also known as feature selection or variable selection.

Feature selection is used to reduce the number of input variables by selecting the most important ones that correlate best with the variable you’re trying to predict. This eliminates unnecessary information and makes your model more efficient.

There are three main techniques used for feature selection: filter-based, wrapper-based, and hybrid. Filter-based methods use statistical tests to determine the strength of correlation between features and the target variable.

Filter-based methods involve choosing the right statistical test based on the data type of both input and output variables. For example, if your input variable is numerical and your output variable is categorical, you can use a specific statistical test to determine the strength of correlation.

In the case of filter-based methods, statistical tests are used to determine the strength of correlation of the feature with the target variable. Here are some popular tests used in filter-based methods:

Feature Selector is a Python library that uses "lightgbm" tree-based learning methods to determine attribute significance based on missing data, single unique values, collinear or insignificant features.

Importance of Feature Engineering

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Feature engineering is essential because it helps machines understand data in a way that's similar to how humans do. It's like finding patterns in a messy room - with feature engineering, you can tidy up the data and make it easier for machines to spot connections.

Humans have a unique ability to find complex patterns in data, and feature engineering leverages this skill to make data more meaningful. By doing so, it can improve the accuracy and efficiency of machine learning models.

Feature engineering can be as simple as categorizing days of the week as weekend or weekday, as seen in the candy orders example. This can help predict sales trends and make informed decisions.

Why Is Important?

Feature engineering is indispensable because it allows humans to find complex patterns or relations in data that might not be immediately apparent. This ability is far superior to that of machines, which can only process data in a more mechanical way.

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Humans can see patterns in data even when they don't exist, making feature engineering a crucial step in machine learning. By presenting data efficiently, we can make it easier to predict outcomes, as seen in the example of predicting candy sales around Halloween.

Feature extraction plays a vital role in real-world applications, such as image and speech recognition, predictive modeling, and Natural Language Processing. By separating relevant features from irrelevant ones, the dataset becomes simpler and analysis accuracy improves.

Feature engineering can make a huge difference in the accuracy and efficiency of analysis, as demonstrated by the example of categorizing days of the week to predict weekend sales trends. This technique can't be done mechanically, relying on human intuition and understanding of data.

Model Evaluation and Verification

Model evaluation is crucial to ensure your model is accurate and reliable. This involves evaluating the model's accuracy on the training data with the selected features.

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If you've achieved the desired accuracy, you can proceed to model verification. If not, revisit your feature selection and choose a different set of attributes.

Model verification is the next step, where you test the model's performance on unseen data to ensure it generalizes well. This helps prevent overfitting and ensures the model can make accurate predictions on new data.

The accuracy of the model on the training data is a good starting point, but model verification is where the real test begins.

If this caught your attention, see: Model Stacking

Techniques

Feature engineering is a crucial step in machine learning that can make or break a model's performance. It's all about selecting and transforming the right features to feed into your model.

Data cleaning and imputation are essential techniques to ensure the reliability and consistency of your data. Missing values and inconsistencies can lead to poor model performance, so it's crucial to address them early on.

Feature scaling is another important technique that standardizes the range of numerical features, preventing any single feature from dominating the analysis. This is especially important for algorithms like linear regression and logistic regression that use gradient descent optimization.

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Feature encoding is necessary for categorical features like colors or names, which need to be encoded into numerical values to be compatible with machine learning algorithms. Common techniques include one-hot encoding and label encoding.

Feature creation involves deriving new features from existing ones, often by combining or transforming them. This can reveal hidden patterns and relationships that were not initially apparent.

Feature selection is a process of reducing the number of input variables by selecting the most important ones that correlate best with the variable you're trying to predict. Techniques include filter-based, wrapper-based, and hybrid methods.

Here are some common feature extraction techniques:

  • Autoencoders: Autoencoders can identify key data features by learning from the coding of the original data sets.
  • Principal Component Analysis (PCA): PCA reduces dimensionality while preserving the maximum amount of information.
  • Bag of Words (BoW): BoW is an effective technique in NLP where the words used in a text can be extracted and classified by their usage frequency.
  • Term Frequency-Inverse Document Frequency (TF-IDF): TF-IDF uses a numerical statistic to reflect how important a word is to a document in a collection or corpus.
  • Image Processing Techniques: Image processing involves raw data analysis to identify and isolate significant characteristics or patterns in an image.

Feature scaling is the last step of feature engineering, and it's used to scale or convert all the values in your dataset to a given scale. Two main techniques of feature scaling are standardization and normalization. Standardization scales the data values in such a way that the mean becomes zero and the data has unit standard deviation, while normalization scales the data values in such a way that the value of all the features lies between 0 and 1.

Handling Missing Data

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Handling missing data is an important step in feature engineering, and it's essential to identify and address it before moving forward. A neat way to do that is to display the sum of all the null values in each column of our dataset.

You can use the following line of code to get a clear representation of the total number of missing values present in each column.

To handle missing values, you have several options, including dimensionality reduction, which reduces computation complexity.

Here are some strategies for imputing missing values:

  • Imputing with Mean: This method replaces missing values with the mean value of the corresponding column.
  • Imputing with Median: This method replaces missing values with the median value of the corresponding column.
  • Imputing with Mode: This method replaces missing values with the most frequent value in the column.

For categorical variables, you can either drop the rows containing missing values, assign a new category to the missing values, or impute the missing values with the most frequent value.

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Here's a summary of the three main ways to deal with missing categorical values:

Finally, you can use prediction imputation, which involves training a model on the completely filled rows and using it to predict the missing values in the test set.

Data Preparation

Data Preparation is a crucial step in feature engineering, and it involves converting raw data into a format that's usable by machine learning models. This process includes data cleansing, fusion, ingestion, loading, and other operations.

First, you need to perform data cleansing to remove any errors or inconsistencies in the data. Data fusion is also important to combine data from multiple sources into a single dataset. Ingestion and loading are essential steps to get the data into the system.

By doing this, you'll be ready to move on to the next step, which is feature engineering, where you'll create new features from the existing ones.

Handling Missing Data

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Handling missing data is an important step in data preparation. It's essential to identify missing values in your dataset, as they can affect the accuracy of your machine learning model.

To check for missing values, you can use the sum of all null values in each column of your dataset. This will give you a clear representation of the total number of missing values present in each column.

One way to handle missing values is through dimensionality reduction, which reduces computation complexity. This can be particularly useful when dealing with large datasets.

There are several strategies for imputing missing values, including imputing with mean, median, or mode. You can use the SimpleImputer from scikit-learn to achieve this.

Here are some common imputation strategies:

When dealing with categorical variables, you have three options: dropping the rows containing missing values, assigning a new category to the missing values, or imputing the missing values with the most frequent value.

Data Preparation

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Data Preparation is the foundation of feature engineering. It involves converting raw data into a format that Machine Learning (ML) models can use.

To start the feature engineering process, you first need to perform data cleansing, fusion, ingestion, loading, and other operations. This is the preliminary stage of data preparation.

Data cleansing is crucial in this stage, as it helps to identify and correct errors, inconsistencies, and inaccuracies in the data. This can be done by analyzing the dataset, as mentioned in Example 3, where a column "Name" was identified as playing no role in determining the output of the model.

Ingestion and loading of data from various sources are also essential steps in data preparation. This can be thought of as bringing all the data together, like a puzzle, to create a complete picture.

Transforming data into more meaningful formats, like converting weight into Body Mass Index (BMI), is another key aspect of data preparation. This helps to extract more insights from the data, as seen in Example 2, where BMI provided a different picture of a person's overall health.

By following these steps, you can ensure that your data is clean, accurate, and ready for feature engineering.

Data Transformation

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Data transformation is a crucial step in feature engineering. It helps normalize skewed data and make it more suitable for machine learning models.

To normalize skewed data, you can use variable transformation techniques like logarithmic transformation. This method compresses larger numbers and expands smaller numbers, resulting in less skewed values. Other popular transformations include Square root and Box-Cox transformations.

Feature scaling is also an essential part of data transformation. It involves scaling all values in a feature from 0 to 1 or standardizing them to have a 0 mean and variance of 1. This is necessary because some machine learning algorithms are sensitive to the scale of input values.

Here are the common scaling processes:

  • Min-Max Scaling: Rescales all values in a feature from 0 to 1.
  • Standardization/Variance Scaling: Subtracts the mean and divides by the variance to arrive at a distribution with a 0 mean and variance of 1.

Data transformation can also involve converting raw data into a format that's more suitable for machine learning models. This includes operations like data cleansing, fusion, ingestion, and loading.

Log Transformation

Log transformation is a powerful technique used to normalize skewed data. It replaces each variable x with a log(x), which helps to compress larger numbers and expand smaller numbers.

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This method can approximate a skewed distribution to a normal one, which is beneficial for many types of analysis. By applying log transformation, you can make your data more robust and reduce the negative effect of outliers.

The benefits of log transformation include normalizing magnitude differences and increasing the robustness of the model. For example, when dealing with data like age, log transformation can help to normalize the differences in magnitude between ages 10 and 20, and ages 60 and 70.

Here are some key benefits of log transformation:

  • Data magnitude within a range often varies, and log transformation can help to normalize these differences.
  • Log transformation reduces the negative effect of outliers and increases the robustness of the model.

In practice, log transformation can be a game-changer when working with data that has a heavy-tailed distribution. By applying this transformation, you can gain more insights from your data and make more accurate conclusions.

Scaling

Scaling is a crucial step in data transformation that helps machine learning algorithms handle different scales of input values. It's also known as feature normalization.

Scaling can be done using various techniques, including Min-Max Scaling, which rescales all values in a feature from 0 to 1, and Standardization, which subtracts the mean and divides by the variance to achieve a distribution with a 0 mean and variance of 1.

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These techniques are useful for measurements to correct the way the model handles small and large numbers. For example, the floor number in a building is as important as the square footage.

The most popular scaling techniques include Min-Max scaling, absolute maximum scaling, standardization, and normalization. Min-max scaling can be represented by the following formula:

Some data sets may require caution when scaling sparse data, as it could result in additional computational load.

Here are the most popular scaling techniques:

  • Min-Max scaling
  • Absolute maximum scaling
  • Standardization
  • Normalization

Standardization is done by calculating the difference between the individual numbers and their mean, divided by the standard deviation (sigma). The following equation describes the entire process:

To implement scaling, you can use Python frameworks such as Scikit-learn, Panda, or RasgoQL.

Handling Outliers

Handling outliers is a crucial step in feature engineering, as they can significantly affect the accuracy of your machine learning model. Outliers are data points that are unusually high or low values in the dataset, which are unlikely to occur in normal scenarios.

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There are several methods to handle outliers, including removal, replacing values, and capping. The removal method involves removing the records containing outliers from the distribution, but this can result in losing out on a large portion of the datasheet.

Replacing values is another approach, where outliers are treated as missing values and replaced using appropriate imputation. Capping involves capping the maximum and minimum values and replacing them with an arbitrary value or a value from a variable distribution.

By handling outliers, you can achieve more accurate results and improve the robustness of your model. In some cases, normal distribution can affect the model's accuracy of results, so it's essential to consider outlier handling in your feature engineering process.

Here are the three methods of handling outliers:

  • Removal: Remove records containing outliers from the distribution.
  • Replacing values: Replace outliers with missing values and use imputation.
  • Capping: Cap maximum and minimum values and replace with an arbitrary value or a value from a variable distribution.

Encoding Categorical Data

Encoding categorical data is a crucial step in feature engineering, and it's not as straightforward as it seems. Categorical encoding is the technique used to encode categorical features into numerical values that algorithms can understand.

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One popular method of categorical encoding is One Hot Encoding (OHE), which converts categorical values into simple numerical 1's and 0's without losing information.

Besides OHE, there are other methods of categorical encodings, such as Count and Frequency encoding, Mean encoding, and Ordinal encoding.

We can't directly encode categorical variables as numerical values because it can create ordinal relationships between categories.

To avoid this, we can create separate columns for each category of the categorical variable and assign 1 to the column that is true and 0 to the others.

For example, if we have a categorical variable 'Country' with values 'India', 'Spain', and 'Belgium', we can create separate columns for each country and assign 1 to the column that matches the country and 0 to the others.

This process is called One Hot Encoding, and it's done using the OneHotEncoder class in Python.

Here's a summary of the methods of categorical encodings:

The choice of method depends on the specific problem and data. It's essential to understand the characteristics of the data and choose the most suitable method for encoding categorical variables.

Tools and Techniques

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Feature engineering is a crucial step in machine learning, and understanding the right tools and techniques can make all the difference.

PyCaret is a Python-based open-source library that allows for the automatic generation of features before model training, making it a great tool for increasing productivity and speeding up the experimentation cycle.

Data cleaning and imputation are essential feature engineering techniques that involve addressing missing values and inconsistencies in the data to ensure it's reliable and consistent.

Feature scaling is another important technique that standardizes the range of numerical features to prevent any single feature from dominating the analysis.

Feature encoding is used to convert categorical features into numerical values, making them compatible with machine learning algorithms. One-hot encoding and label encoding are common techniques used for feature encoding.

Feature creation involves deriving new features from existing ones by combining or transforming them, often revealing hidden patterns and relationships.

Feature extraction techniques like autoencoders, principal component analysis (PCA), and bag of words (BoW) can identify key data features and reduce dimensionality.

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Some other useful tools for feature engineering include the NumPy library, Pandas, and Matplotlib and Seaborn for plotting and visualization.

Here are some common feature extraction techniques, including autoencoders, PCA, BoW, TF-IDF, and image processing techniques, that can be used for specific types of data and tasks:

Best Practices and Considerations

To get the most out of feature engineering, it's essential to consider the trade-offs involved. Feature engineering can result in faster data processing, but it requires a deep analysis of the business context and processes to make a proper feature list.

A well-engineered feature list can lead to less complex models that are easier to maintain. This is because engineered features allow for more accurate estimations and predictions, making the model more reliable.

However, feature engineering can be time-consuming, and complex ML solutions achieved through complicated feature engineering can be difficult to explain because the model's logic remains unclear.

To avoid these pitfalls, it's crucial to weigh the benefits and drawbacks of feature engineering. Here are some key considerations to keep in mind:

By keeping these considerations in mind, you can make informed decisions about when and how to apply feature engineering in your projects.

Frequently Asked Questions

What are the 4 main processes of feature engineering?

The 4 main processes of feature engineering are Feature Creation, Transformations, Feature Extraction, and Feature Selection. These steps help identify and prepare the most useful variables for a predictive model.

Keith Marchal

Senior Writer

Keith Marchal is a passionate writer who has been sharing his thoughts and experiences on his personal blog for more than a decade. He is known for his engaging storytelling style and insightful commentary on a wide range of topics, including travel, food, technology, and culture. With a keen eye for detail and a deep appreciation for the power of words, Keith's writing has captivated readers all around the world.

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